Introducing the 2023 Ford Puma Vivid Ruby Edition finished in its unmistakable Vivid Ruby paintwork, a limited edition compact SUV that proves efficiency can still turn heads. This is the Puma at its most stylish, blending bold design with clever technology and everyday usability in a way only Ford knows how. Visually, this special edition is a showstopper. The rich Vivid Ruby finish highlights the Puma's athletic lines and coupe-inspired stance, giving it a premium presence that feels far more exotic than its class suggests. Distinctive styling details mark this out as something special, ensuring you stand apart from the crowd wherever you go. Inside, the Puma continues to impress. Heated seats deliver welcome comfort on chilly mornings, while the driving position offers excellent visibility and support. Apple CarPlay seamlessly connects your smartphone, placing navigation, music and calls at your fingertips. The built-in sat-nav ensures every journey is stress free, and the rear view camera makes parking in tight spaces simple and confident. Lane keep assist adds an extra layer of reassurance, subtly supporting you on longer motorway drives. Underneath the striking looks lies impressive efficiency. The Puma's lightweight design and clever EcoBoost engineering deliver lively performance with excellent fuel economy, making it just as happy commuting as it is heading off for a weekend escape. It is fun to drive, easy to live with, and refreshingly economical.